Reputation Management Evaluation Criteria
At bestseos.com we evaluate and rank the best enterprise online reputation management companies. We provide our recommendations through the use of in-depth vendor analysis, reviews of work completed, and client evaluations. We understand the importance of finding the best enterprise reputation management company with the ability to monitor and manage their client’s online reputation in a volatile online industry. Our rankings are focused on identifying the companies that are committed to achieving long-term results for their clients.
Our analysis of enterprise reputation management companies is based on the use of a set of evaluation criteria for the purpose of benchmarking and comparing the top performers. The set of evaluation criteria is comprised of five areas of evaluation found to be most essential to produce effective reputation management campaigns. These five areas of evaluation include needs analysis, strategy development, responsiveness, monitoring, and reporting.
The first key aspect of reputation management is needs analysis. This part of the evaluation analyzes the ability of a vendor to recognize both the immediate and long-term needs of their clients. What type of research is completed to provide clients with an initial evaluation of their online reputation and provide an analysis of the work that needs to be completed.
Next we evaluate the strategy development of the vendors. How effective are the strategies that the company has built and how do those strategies work to meet the needs of their clients?
The vendor’s responsiveness to the client’s online reputation needs is also evaluated. How quickly does the vendor begin work to handle immediate needs of their clients? How long before the vendor’s work begins to make an effect on the client’s online reputation?
Monitoring is the long-term aspect of reputation management that is evaluated by bestseos.com. This analyzes the maintenance work that is being done by the vendor in order to maintain their client’s reputation. How often are checks completed to measure the effectiveness of the work done, and recognize any new needs?
The final aspect of the evaluation is reporting. How well can the vendor maintain consistent communication with their clients? What reports are provided to the clients to see? Are they clear and understandable? Do they provide recommendations to maintain the online reputation of their clients?
We continue to evaluate and rank enterprise reputation management companies to account for the latest developments and advancements of the leaders in reputation management. The recommended agencies that have undergone our meticulous evaluation, in our opinion, are best fit to service enterprise reputation management needs.
