SEO Software Evaluation Criteria
At bestseos.com we evaluate and rank the best enterprise SEO software providers. We provide our recommendations through the use of in-depth vendor analysis, reviews of work completed, and client evaluations. We understand the importance of finding the best enterprise SEO software with the ability to provide insightful and instinctive tools and functionality. Our rankings are focused on identifying the companies that are committed to achieving long-term results for their clients.
Our analysis of enterprise search engine optimization software vendors is based on the use of a set of evaluation criteria for the purpose of benchmarking and comparing the top performers. The set of evaluation criteria is comprised of five areas of evaluation found to be most essential to produce effective SEO campaigns. These five areas of evaluation include accuracy, efficiency, GUI interface, software features, and support.
The accuracy of the application is evaluated as well. Does the tool fetch accurate data from the search engines? How quickly does the tool retrieve the data? Does the software provide updates as search engines change and SEO trends evolve? Do software changes require major changes in campaigns or does the software handle adaptation?
Efficiency is measured based on a comparison of the overall feature-set and performance compared to the tool's competition. Does the tool provide useful SEO tools that benefit the company for the cost of the software?
The GUI Interface used in the SEO Software is carefully analyzed. How are different functions categorized? Does the interface reflect the audience that will be using the application? How easy is it for new users to adapt to application or old users to adapt to changes in the technology? Is the GUI interface supported with instructions that help train users to use the features of the software? Are there keyboard shortcuts that allow for the users to cut time using the most frequently used features?
The features of the software are compared to features of competing software. Are there features that provide advantages to the users over the competition? What kind of range of features does the software provide?
Support for the software is measured in multiple ways. Does the software team provide assistance with use of the website? Are patches created to ensure functionality of the software? Is there documentation provided to outline every function of the software?
We continue to evaluate and rank enterprise SEO software vendors to account for the latest developments and advancements of the leaders in online marketing. The recommended vendors that have undergone our meticulous evaluation, in our opinion, are best fit to service enterprise SEO software needs.
